When Cassie, a lost depressed woman in Northern Maine, follows positivity social media influencer Hunter, she becomes entranced. As Cassie tries in earnest to become more like Hunter, she starts to see her everywhere she goes. Is Cassie successfully manifesting a better life, or is she losing her grip on reality?
A former professional dancer, Brooke, and her brother Cary, an aspiring actor, try to find their place in the world while wrestling with their feelings about their 13-year-old brother Chase's sudden rise to internet fame.