Millions of subscribers tune in daily to watch mom Ruby Franke’s wholesome YouTube content. But happy families are rarely what they seem. When life coach Jodi Hildebrandt enters their lives, she seems to have the answers they need.

The Frankes rise quickly through the ranks of life coach Jodi’s therapy organization. But everything is not as it seems as mom Ruby starts to banish members of the family from their home.

With the Franke family increasingly isolated, people on the outside try to find out what’s happening. The reality is worse than anyone imagined.